What is WordPress?…

And why is it so popular?

Wikipedia defines WordPress as such:

WordPress has a web template system using a template processor. Users can re-arrange widgets without editing PHP or HTML code; they can also install and switch between themes. The PHP and HTML code in themes can also be edited for more advanced customizations. WordPress also features integrated link management; a search engine-friendly, clean permalink structure; the ability to assign nested, multiple categories to articles; and support for tagging of posts and articles. Automatic filters are also included, providing standardized formatting and styling of text in articles (for example, converting regular quotes to smart quotes). WordPress also supports the Trackback and Pingback standards for displaying links to other sites that have themselves linked to a post or article. One very popular and groundbreaking feature of WordPress is its rich plugin architecture which allows users and developers to extend its functionality beyond the features that come as part of the base install; WordPress has a database of thousands of plugins with purposes ranging from SEO to adding widgets.

In other words, Word Press is fast, powerful, can be modified extensively to suit unlimited website needs, is a rock star with SEO and allows the website owner the ability to maintain and even expand the website themselves.

At Equine Online Design we “love” building WordPress sites for our clients. We customize the “look” of the site and the programming to give our clients a one-of-a-kind WordPress website that is tailor-made to their business needs!